About Us

In 2017, Rosalba Ruiz and Hugh Prather created Hit Attractions Trading in Cuenca, Ecuador.  Rosalba and Hugh approached Luzan Trading Quito, Ecuador the imported of record for wines from Portugal and Spain with the intention to be the distibutor of these exquisite wines for Cuenca, Loja, Machala and other southern areas of Ecuador.  Rosalba, an extremely talented sales and management professional started to build a cliental base with the restaurants, hotels and bars in Cuenca.  Rosalba's dream was to open a store to serve the individuals of Cuenca.  Her store has now become a reality. Porto & Caia is open and serving the public.  If you cannot come into our store, Rosalba invites you to browse the website.  We will be happy to deliver to you locally or thoughout Ecuador.